GS1 QR Code Generator Online

Bulk Upload
Note: GS1 input fields cannot be edited after saving the QR code. You can update GS1 output fields and QR design anytime.
GS1 Digital Link
This is your GS1 QR code link. It’s automatically built from the details you enter in GS1 Input.
Primary Identification Key *
Custom AI (Application Identifier) [Optional]
Step 1
Step 2
Add your records without changing column names or order in the sample file. You can rename the file, but keep the structure intact to avoid errors.
Upload Data File
Please upload the CSV, XLS or XLSX file.
  • 1. Column A: QR Code Name/Filename
  • 1. Column B: Website URL

What is a GS1 QR Code?

A GS1 QR code is an advanced 2D barcode that uses GS1 standards to store product information and connect physical products to digital content. Unlike traditional 1D barcodes, which only encode a product ID, a GS1 QR code can hold rich data and link to online information through the GS1 Digital Link, a standard that turns product identifiers like GTIN into web URLs.

This means a single scan can provide detailed product information, traceability data, authentication, and interactive experiences for consumers and businesses.

GS1 QR codes are also a key part of GS1 Sunrise 2027, a global initiative to enable 2D barcode scanning at retail checkouts. This allows one QR code to replace traditional barcodes while also powering digital use cases like supply chain visibility and customer engagement.

In short, a GS1 QR code is a single QR code that contains everything about a product, including batch details, serial numbers, expiration dates, and brand information.

GS1 QR code enabling access to product details, traceability, and digital content

What does a GS1 Digital Link look like?

A GS1 QR code is an advanced 2D barcode that uses GS1 standards to store product information and connect physical products to digital content. Unlike traditional 1D barcodes, which only encode a product ID, a GS1 QR code.

Illustration of a GS1 Digital Link with a QR code and labeled URL components such as GTIN, batch number, expiry date, and page URL

GS1 QR Codes That Work Better with QRCodeChimp

With QRCodeChimp, create, customize, and manage GS1 QR codes from product information, linking to design, scalability, and analytics all under one platform.

GS1 and DPP-Compliant

QRCodeChimp GS1 QR codes follow official GS1 standards, ensuring correct structure for product identification. They can include identifiers like product, batch, expiry, along with a brand URL. The same code also supports Digital Product Passport (DPP) use cases and works reliably across systems via Digital Link, without added complexity or compliance gaps.

GS1 QR code compliant with GS1 standards and Digital Product Passport requirements
GS1 QR code linking to multiple digital resources such as product details, manuals, and certifications

Multi-Resource Linking

Use GS1 Digital Link to connect a single QR code to multiple resources such as product pages, certifications, manuals, or support content. This allows you to deliver layered information without overwhelming the packaging. With one QR code, you can serve different needs across customers and POS.

White-Label Branding

Strengthen trust and consistency by using your own domain in the GS1 Digital Link. Instead of redirecting users to third-party URLs, your GS1 QR codes can reflect your brand at every step. This ensures a seamless transition from physical packaging to digital experience, while giving you full control over how your links appear and perform.

GS1 QR code with white-label branding for a customized brand experience
Single GS1 QR code enabling multiple use cases like product information, traceability, and customer engagement

One QR Code, Multiple Possibilities

A single GS1 QR code helps streamline packaging by eliminating the need for multiple barcodes and QR codes. It consolidates product identification, detailed information, updates, and digital experiences into one smart 2D barcode. Instead of using separate codes, you can unify everything into a single solution that works seamlessly across physical and digital touchpoints.

Bulk QR Code Creation

Easily generate GS1 QR codes in bulk for multiple products, batches, or variations with QRCodeChimp bulk upload. Whether you’re managing a few SKUs or thousands, bulk creation ensures consistency and speed. Each 2D barcode can be uniquely configured while maintaining a standardized structure through GS1 Digital Link.

Create multiple GS1 QR codes at once using bulk upload for faster processing
GS1 QR code displayed with a barcode, enabling both QR and barcode scanning

QR + Barcode Support

Ensure uninterrupted scanning by combining GS1 QR codes with traditional barcodes. This dual-format approach allows older POS systems to continue scanning barcodes while newer systems can leverage QR codes. It also acts as a fallback in case the QR code is damaged, making your product identification system more resilient and practical.

Dynamic QR Code Editing

Keep your GS1 QR codes flexible by updating the Digital Link destination anytime. Whether you need to revise content or change campaigns, your 2D barcode remains the same while the experience behind it evolves. This reduces reprinting costs and ensures your customers always access the latest information.

Update the GS1 QR code destination link dynamically without changing the QR code
Customize the design of GS1 QR codes with colors, shapes, and branding

Custom QR Code Design

Design GS1 QR codes that align with your brand without compromising performance. Customize colors, shapes, and add logos to make your QR codes visually distinctive on packaging and marketing materials. QRCodeChimp ensures that every customized GS1 QR code remains highly scannable, so you get both strong branding and reliable functionality in a single 2D barcode.

Analytics & Tracking

Measure how your GS1 QR codes are performing with detailed analytics in the QRCodeChimp dashboard. Track scans, locations, devices, and interactions to understand how users engage with your Digital Link. These insights help you refine product experiences, optimize campaigns, and make better decisions backed by real usage data.

Track and analyze GS1 QR code scans with detailed analytics and insights

Share More Than Just Product Info

Share recipes, ingredients, manuals, and more through the format that works best for your product.

GS1 QR code linking to web pages like campaigns, product launches, and brand experiences
URL
Link your GS1 QR code to any webpage campaigns, product launches, or brand stories. Brands use it to guide users to recipes, promotions, or richer product experiences.
GS1 QR code linking to a custom product page with ingredients, nutrition, and usage details
Product Page
Create a custom product page to showcase ingredients, nutrition, recipes, usage, and warranty details. Deliver a structured, branded experience with one scan.
GS1 QR code linking to PDFs such as manuals, warranties, and certifications
PDF
Attach PDFs like manuals, warranties, certifications, or nutrition sheets. Perfect for sharing detailed info, users can easily view or download when needed.

Create Your GS1 QR Code in 3 Steps

A GS1 QR code lets you share detailed product information in a simple and structured way. Here’s how you can create and use it in just three steps:

shape
STEP - 01
Add Product Details
Enter basic product information like
GTIN, batch, or expiry.
STEP - 02
Choose What to Share
Select where your QR code should lead:
product page, website, or documents.
STEP - 03
Generate and Download
Create your GS1 QR code, customize it,
and use it on your packaging.
🛠️ Create a GS1 QR Code Today
Create Now

Why Use GS1 QR Codes?

GS1 QR codes transform how products communicate by connecting physical packaging to dynamic digital experiences. They help brands share more information, adapt quickly, and create meaningful interactions through a single scan.


  • Go Beyond Packaging Limits: Packaging has limited space, but GS1 QR codes remove that constraint. Share everything from ingredients and nutrition to recipes, usage instructions, and brand stories without cluttering your design.
  • Keep Information Always Updated: Product information can change, but your packaging doesn’t have to. QRCodeChimp’s GS1 QR codes let you update content anytime, ensuring customers always access the latest and most accurate details.
  • Create Direct Customer Connections: Turn every product into a digital touchpoint. Engage customers with relevant content, offers, and experiences that go beyond the point of purchase.
  • Improve Transparency and Trust: Give customers easy access to key details such as sourcing, certifications, and product information, helping build confidence and credibility.

  • Simplify with One Smart GS1 Code: Replace multiple codes with a single GS1 QR code that supports identification, information sharing, and engagement all in one place.

Update the GS1 QR code destination link dynamically without changing the QR code

GS1 QR Codes vs. Traditional Barcodes

See how GS1 QR codes go beyond traditional 1D barcodes by enabling richer data, digital connectivity, and better product experiences all through a single scan.

Feature GS1 QR Code (2D Barcode) Traditional 1D Barcode
Data Capacity Stores large amounts of data (GTIN, batch, expiry, links) Limited to basic product ID (GTIN)
Data Types Supports various data types (numeric, alphanumeric, binary) -
Digital Link Supports GS1 Digital Link to connect to online content No digital linking capability
Information Access Provides detailed product info (ingredients, manuals, etc.) Requires database lookup for basic info
Update Flexibility Content can be updated without changing the code Cannot be updated once printed
Customer Engagement Enables rich experiences (recipes, videos, offers) No direct engagement capability
Scanning Devices Scannable by smartphones and modern POS systems Requires dedicated barcode scanners
Use Cases Identification + engagement + traceability Identification only
Future Readiness Aligned with the GS1 Sunrise 2027 initiative Limited to legacy systems

Create and Manage GS1 QR Codes with QRCodeChimp

QRCodeChimp is built to simplify how you create, manage, and scale GS1 QR codes without technical complexity. From setup to deployment, everything is designed to help you move faster while delivering better product experiences.

Built for Ease of Use

Create GS1 QR codes without technical knowledge. The platform is simple, intuitive, and designed to get you started quickly.

All-in-One Platform

From GS1 QR code creation to design, linking, and analytics, everything is available in one place, so you don’t need multiple tools.

Designed for Real-World Use

Whether it’s packaging, product information, or customer engagement, QRCodeChimp is built to support practical, everyday business needs.

Create and Manage GS1 QR Codes with QRCodeChimp

Flexible and Scalable

Start with a few QR codes or scale to thousands. The platform grows with your product catalog and business requirements.

Reliable and Secure

Your data and links are managed on a secure, high-uptime platform, ensuring consistent performance and reliability.

Built for Ease of Use

Create GS1 QR codes without technical knowledge. The platform is simple, intuitive, and designed to get you started quickly.

GS1 QR Codes Driving Value Across Industries

See how GS1 QR codes can be applied across different industries to improve product information, transparency, and customer experience.

GS1 QR code use in retail and FMCG for product information, traceability, and customer engagement
Retail & FMCG
Share product details like ingredients, nutrition, usage instructions, and promotions directly from packaging. Enable better in-store and post-purchase engagement with a single scan.
GS1 QR code for food and beverage products showing ingredients, nutrition, and traceability information
Food & Beverage
Provide recipes, sourcing information, allergens, and certifications. Help customers make informed choices while enhancing trust and transparency.
GS1 QR code for pharma and healthcare products enabling traceability, authentication, and safety information
Pharma & Healthcare
Enable traceability, authentication, and access to dosage instructions or safety information. Improve compliance and patient awareness through easy access to critical details.
GS1 QR code for manufacturing enabling product tracking, traceability, and supply chain visibility
Manufacturing
Link products to specifications, manuals, warranties, and support resources. Simplify access to technical information for customers and partners.
GS1 QR code for beauty and personal care products showing ingredients, usage, and product details
Beauty & Personal Care
Show ingredients, usage guides, tutorials, and brand stories. Create engaging experiences that go beyond packaging.
GS1 QR code for apparel and fashion products providing product details, materials, and care instructions
Apparel & Fashion
Share product origin, materials, care instructions, and sustainability information. Connect physical products to brand storytelling.

Frequently Asked Questions

How to create a GS1 QR code?

To create a GS1 QR code in QRCodeChimp, sign in to your account, open the GS1 QR Code solution, enter your GTIN, add qualifiers or attributes if needed, choose the output type, and save the code. For the full step by step guide, read our help article: How do I create a GS1 QR Code?

What is the difference between a GS1 QR code and a regular QR code?

GS1 QR code follows a standardized structure using GS1 identifiers like GTIN and supports Digital Link for product information and traceability. A regular QR code typically links to a single URL and is not designed for supply chain or retail use.

Do I need a GTIN to create a GS1 QR code?

Yes, a GTIN is the primary identifier in most GS1 QR codes. It ensures your code is uniquely linked to your product and follows GS1 standards.

Can one GS1 QR code be used for both retail and consumers?

Yes, the same GS1 QR code can be scanned at retail checkout and by consumers. It supports product identification while also providing access to digital content like product details, recipes, or manuals.

What is GS1 Sunrise 2027?

GS1 Sunrise 2027 is a global initiative to enable 2D barcodes, such as GS1 QR codes, to be scanned at retail point-of-sale. It marks the transition from traditional barcodes to more data-rich formats.

Why use QRCodeChimp’s GS1 QR Code Generator?

QRCodeChimp simplifies the creation of GS1 QR codes by handling structure, linking, and customization in one platform. It allows you to generate compliant codes, manage content, and scale across products without complexity.

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